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Editors Canada

Promotional Booklet

Project Details

Editors Canada is a not-for-profit organization that provides professional editing services in various sectors such as government, academic and publishing in English and French.

"So You Want to Be an Editor" is a key promotional booklet of Editors Canada to bring awareness to who and what editors do. The objective was to help transition and evolve their new branding into the booklet. The concept was to create a refreshed, modern layout that is simple, organized and optimistic; highlighting testimonials of editors and key statistics, and include customized stock illustrations for added visual support.

The brochure continuously is being shared online and distributed at events, annual conferences, and through direct mail services to members, students, prospective editors, and other communications professionals to increase interest and discussion.

Services

- Creative/Art Direction
- Concept Development
- Design & Production

April 2019 - Full case study now being shared on the RGD website: Thoughtful designs build brand awareness for Editors Canada to reach the next generation of editors